Friday, November 20, 2015

There Goes Another One

Brands are bought and sold all the time. It always breaks my heart when a fabulous brand gets snatched up by a conglomerate. Although the public is always told nothing is going to change, I have never seen that happen. Plus, when you believe in supporting small companies over large corporations, it's hard to forget who the parent company is. To my dismay, Intelligentsia Coffee Company was purchased by Peets. It felt disappointing, but not as disappointing as seeing your favorite red bags on the shelf in Target.

Goodbye Intelligentsia…


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